What does ‘dry mixed recycling’ mean to you?
In many cases we are led to believe that anything put into dry mixed recycling will be magically recycled – we call it wish-cycling. In reality, materials like crisp packets and plastic containers half full of food cannot be practically recycled. Putting them in a dry mixed recycling bin just contaminates all the good quality recycling, a waste of everyone’s time and effort. As pioneers of the circular economy, we work hard to retain quality throughout the recycling process, for the highest environmental benefits. Quality recycling is important to us, we even upgraded our entire facility back in 2019 so that we could improve the quality of our recycling even further.
Over the past year, we’ve been conducting research from over 80 offices, analysing what actually goes into their bins. Our research revealed extraordinary results. Contamination levels in dry mixed recycling were found to be on average 35% and in some cases up to 50%. That’s half of the mixed recycling – essentially rubbish! That also means the other 65-50% of good materials are at risk of being contaminated. It’s for this reason we are calling time on mixed up recycling.